Create A Simple Marketing Plan That Works


Do you have a simple marketing plan in place, or is this what you’re doing……

You’ve found some time to work on your business and you sit down at your computer ready to make your mark in the world.

1. First, you check your email to see who’s popped into your inbox today.
2. When you’ve checked your email, you go to Facebook.
3. When you’ve seen what everyone is talking about on Facebook you go to your second email account.
4. When you’ve checked your second email account, you go back to your first email to see if there is anything new, even though it’s only been 5 minutes since you were in there last.
5. When you’ve deleted a new junk email here, you go back to Facebook to see what everyone is talking about (again!)…..

Does this cycle sound familiar?

Why is it you do this?

Is it procrastination? Is it overwhelm?

No – it’s because you lack focus.

There is a great saying “What you focus on, expands.” To build your business to a level where it’s bringing you in the monthly income you need to meet your financial goals, you need to FOCUS!

But there’s a catch…. In order to focus, you need to know WHAT to focus on.

Regardless of what stage your business is at you must have a simple marketing plan in place so your business can gain momentum and grow.

Lots of people have long term goals, and this is a good thing. But to know what you are meant to be doing day by day means you need to break those longer goals down into bite size chunks.

I like to recommend that after setting your long term (one year) goals, you break those goals down into 60 day chunks. Then from within each sixty days, you break it down even further into weekly activities, and then further again into daily activities.
simple marketing plan template
Now all you really need to do is focus completely on what you need to achieve TODAY. And when you do that over and over again, you will be charging through the weeks, and the months knowing that every single day you are taking the actions required to meet your longer term goals.

At the end of each 60 day period, imagine how great it will feel to see how many new subscribers you have added to your community, how many new clients you have signed on or how many product sales you have made….

And all because you had a strategic plan to focus on.

What smaller goals do you need to set in order to achieve your 60 day goals?

Too many people fumble through day after day expecting their results to change dramatically.
And then get frustrated, disappointed and annoyed when they still lack of results week after week, month after month.

In fact, the definition of insanity is doing the same thing over and over again and expecting a different result.

If you are not satisfied with your business results right now – you need to get new results.
To get new results, you must work from a strategic plan.

Once you have your plan you must work your plan.

When you work your plan you will transform your life!

So write down for yourself what three things you can do differently in the next 60 days that will get you different results; more clients, more money, increased exposure.

Here are some ideas:

  • Attend a networking event
  • Get a speaking gig
  • Make 20 calls to ideal prospects
  • Create a Facebook advertising campaign
  • Create a joint venture relationship
  • Conduct a webinar or teleclass

When you have listed your top three, then grab out your calendar and write down what smaller goals do you need to set in order to achieve your 60 day goals?

It’s as simple as that ….

– but I’m the first to admit that it’s not always that easy!

Things get in the way. Things like your mindset, your children, you J.O.B., your relationships, and life in general.

These challenges can also be overcome. And that’s when it helps to have an accountability partner or a cheer leader. Someone who is there cheering you on from the sidelines and helping you over the obstacles so you can run the best race of your life.

Don’t live your life by accident – start your own 60 simple marketing plan today!

Here’s a way of establishing whether you have the right strategies to achieve what you want or whether you need to make some changes to keep your dream alive. <Click Here>

Here’s to your success!


P.S. I’m your cheerleader. I’m your accountability partner. I’m here to see you create the best business you possibly can and work with you to develop a solid plan to accomplish your business goals. <Click Here>


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About the Author Fay McLean

Fay McLean CEO & Founder of Laser Connections, helps Medispas and Aestheticians get a reliable flow of new clients and grow their clinic online using a proven Digital Advertising System. Click Here to Apply for a FREE Strategy Session ($150 Value).

Leave a Comment:

Linda Ursin says July 26, 2013

I’m doing ok with getting the goals for the day finished. But I could get better at making those goals strategically fit with my long term goals.

    Fay says July 27, 2013

    Keep up the great work Linda! Be sure to integrate your daily activities into your longer term plans too for maximum results.

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